Google expands link attributes and usage
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Google expands link attributes and usage
The nofollow rel attribute has been used by Google for nearly 15 years, pretty much in the same capacity throughout. Applying “nofollow” to a link has historically…
Google’s Win in “Right to be Forgotten” Case | What Does it Mean?
What is the right to be forgotten? The right to be forgotten is defined by the Independent Commissioners Office as follows: “Under Article 17 of the GDPR…
Google’s new “Request a Quote” Button
What is this new button? Google has added a new feature - the “Request a Quote” button. This button enables searchers to directly request a quote for…
Google’s latest mobile-first updates
The shift towards mobile-first internet browsing has taken another step forward with two recent updates from Google. The first being a change in the way Google search…
Google’s new quality rater guidelines: Here’s what to expect
Google’s quality rater guidelines PDF was made available to the public in 2015. It outlines the ways in which Google’s team of quality raters judge onsite content.…
EU fine Google record $5 billion : reaffirms focus on mobile search
This week saw Google receive a record fine of or €4.34 billion, or $5 billion, from the EU commission due to violation of anti-trust (*read ‘monopoly’) laws.…
What Google’s infinite scrolling on mobile means for you
If you’ve used Google on your mobile in the past week or so, you may have noticed that something isn’t quite right. The ads, images and rich…
An in depth look at the Google redesign
Touted as the largest change to Google’s homepage for the past two decades, Google’s new homepage feed has been rolled out to mobile users in the US,…
What the Fred Google Update means for your website
In early March rumours started flying around about an unconfirmed update to the Google algorithm. The update has been lovingly named ‘Fred’ (why not) and has sparked…
RankBrain – an A.I addition to Hummingbird
Google have announced (seemingly via Bloomberg) an addition to their Hummingbird search algorithm, called RankBrain. They say that it is a form of AI or machine learning…