Archaic SEO: how not to write content in 2020
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Archaic SEO: how not to write content in 2020
This blog is the second in a three-part series about outdated SEO tactics that you should avoid. Here, we’ll focus on content and other aspects of on-site…
Archaic SEO: how not to use keywords in 2020
This blog is the first in a three-part series about outdated SEO tactics that should be avoided. Here, we’ll focus on the use of keywords. Part…
How to create AWESOME SEO content in 2020
According to Google Trends, for almost a decade the term ‘content marketing’ has continually increased in popularity. This correlates strongly with the continued growth of social media…
App Store Optimisation Guide | What is ASO & How Do You Do It
App Store Optimization Guide: How To Do ASO? It’s not an understatement to say that Apple App Store and Google Play are two of the most important…
Fixing Font Rendering Inconsistencies Across Browsers
Have you ever designed an interface or website and spent hours selecting the perfect font for your UI to find that as soon as your XD or…
How To: Optimising your YouTube Channel
Video marketing has been increasing in popularity ever since YouTube started to rise to fame. Optimising your YouTube channel and videos as part of your digital marketing…
How to target featured snippets and increase traffic
Before you get too deep into this article, we advise you to first read our post on whether featured snippets are worth it for SEO, if you…
Google AdWords Metrics to Use for SEO
When we think of Google and how it can impact our businesses, or our clients’ bottom line, two main areas come to mind: AdWords and SEO. AdWords…
SEO reporting metrics: the definitive starter guide
Understanding how SEO works is meaningless if you do not also understand if it’s working. Marketers and businesses should always pay close attention to the effects of…
How to write content for SEO
In a recent Whiteboard Friday, Rand Fishkin spoke about the way writing content for SEO has changed over the years. When search engine optimisation first began, it…