Your Contact Us page is a crucial touchpoint that can turn a passing visitor into a loyal customer. Poorly designed contact pages can cause frustration, discourage engagement, and ultimately cost you business.
At Yellowball, our UX design team understands that this is a branding opportunity and a vital part of the user journey. Below, we showcase six standout Contact Us pages from websites we’ve worked on, each with unique approaches to usability, design, and conversion.
The Ballet With Isabella contact page uses a four-step multiple-choice form, accompanied by a full-screen background video that reflects the brand’s elegance and precision.
The Ballet With Isabella contact page exemplifies how a minimalist approach can feel both warm and elegant. The full-screen background video—featuring graceful movement and classical training—immediately reinforces the brand’s identity as a professional yet approachable ballet platform. The soft colour palette, delicate typography, and refined layout mirror the aesthetic of a traditional ballet studio while still feeling modern and digital-first. What makes this page truly effective is its clarity of purpose. There’s no lengthy copy, no distracting sidebars—just a simple and elegant contact form with a friendly, personal invitation to get in touch. The absence of clutter encourages users to take the next step, while the personal tone (“Send Isabella a message”) aligns perfectly with the founder-led nature of the brand. It makes reaching out feel easy, direct, and meaningful. For a niche service focused on connection, artistry, and mentorship, this page reflects all of that visually and functionally, creating a graceful and frictionless user experience.
Faith Ibiza’s contact page captures the essence of luxury, individuality, and intuitive design. Visually striking with full-screen imagery and immersive branding, the page instantly communicates high-end, curated experiences tailored to each client.
Rather than a generic contact form, the site uses a dropdown menu that helps users specify the reason for their enquiry, such as event planning, concierge services, or partnerships, ensuring the right team handles each request efficiently. This reflects a highly personalised service model and adds a layer of professionalism while still feeling relaxed and accessible.
The embedded WhatsApp button is a smart touch, especially for mobile-first audiences who value quick, direct communication, particularly relevant in a fast-paced location like Ibiza.
The layout is clean and free of distractions, relying on beautiful visuals and seamless navigation to guide users. The brand’s promise of personalised luxury is reflected in every element, from the tone of the messaging to the ease of access. The Contact Us page is an invitation to start an exclusive, curated experience.
The Air X contact page strikes the perfect balance between sleek corporate professionalism and user-friendly simplicity. Focused on high-end aviation services, the page communicates global reach and accessibility at a glance.
Rather than leading with a contact form, it opens with a clear layout of international office locations (Malta, London, and beyond) reassuring clients that this is a global operation with real-world infrastructure. The inclusion of clickable phone numbers, direct emails, and an embedded map makes it incredibly functional, especially for B2B or time-sensitive travel enquiries. The form itself is concise and easy to complete, with no unnecessary fields or distractions.
The visual design stays true to the brand’s identity, with sharp lines, generous white space, and a monochrome palette that reflects a premium, executive audience. Whether you’re a high-net-worth traveller or a corporate buyer, this page immediately signals trust, clarity, and ease of use. It’s a masterclass in how to communicate authority and accessibility in just one scroll.
SMMT contact form is clear and to the point, mirroring the sleek aesthetic of the brand. There’s no attempt to wow the user with visuals. Instead, the focus is on clarity, access, and utility.
The page is structured with multiple types of contact details, including media enquiries, department-specific contacts, and an embedded Google Map for easy navigation to the physical office.
This reflects a deep understanding of its audience: journalists, government officials, automotive professionals, and industry stakeholders who need to reach the right person without fuss. The navigation is simple and direct, allowing visitors to get the information they need in seconds. The language is formal and professional, in line with SMMT’s tone and authority within the industry.
While the design is conservative, it’s purposeful, with no fluff, just function. It’s a great example of a contact page built for practicality, designed for a professional audience who value precision and clarity over embellishment.
Nova Motorsport three-step contact form features a dropdown menu and employs microinteractions and a dynamic cursor in line with the bold aesthetic of the brand. It’s a clean, modern example of how to maintain brand consistency while prioritising usability.
The layout is minimal, with ample white space, bold headings, and intuitive organisation of contact details. The form is broken into logical sections, asking just enough to gather key information without overwhelming the user. This is particularly effective for a brand involved in high-performance engineering and motorsport, where the audience expects precision, efficiency, and confidence.
There’s also a practical side to the page, with a visible map and clear phone and email contacts, helping build trust for those making serious B2B or retail enquiries. The design itself mirrors the look and feel of the rest of the site, using neutral colours, technical typography, and clean lines to reflect the brand’s focus on innovation and excellence. It’s simple, direct, and professional, making it everything you’d expect from a brand that positions itself at the cutting edge of performance and automotive design.
A good “Contact Us” page prioritises simplicity and usability, and this example from Plusrooms nails it with a clean, intuitive contact form. The Plus Rooms contact page also does an excellent job of blending trust-building content with clear calls to action.
It begins with a welcoming message—“We’d love to hear from you”—that sets a friendly tone and humanises the enquiry process. Rather than just offering a generic contact form, the page helps guide users by listing specific reasons for getting in touch, such as arranging a consultation, asking a general question, or requesting more information. This segmented approach shows the company understands its audience’s needs and helps reduce friction during the enquiry process.
Contact details are displayed prominently, including a phone number, address, and map integration for those preferring to call or visit. The form itself is short and intuitive, designed to encourage users to take action without hesitation. The layout is clean, with trust signals such as office location and a helpful FAQ-style explanation of what to expect.
It’s approachable, informative, and optimised for conversion—everything a good contact page should be.
Five Tips to Improve Your Contact Form Design
A well-thought-out contact form can make the difference between a missed opportunity and a new customer. It should be simple, intuitive and give users confidence that their message is in the right hands. These five UX design tips can help you design forms that people actually want to use.
Consider User Queries
Consider the various intents the user may have when using the contact form. This may include general queries, callback requests, sales inquiries, customer support and feedback.
Consider implementing a dropdown menu, or multiple choice buttons to let visitors indicate what their message is about, which can also help you to filter messages when they come through.
Limit Form Length to Increase Conversions
Long forms can be a major barrier to conversion, especially if users are on mobile or short on time. Every extra field adds friction, so only ask for what’s absolutely necessary. Start with the basics—name, email, and message—and add more fields only if they serve a clear purpose.
Research from HubSpot shows that forms with three fields tend to perform best, so aim for brevity without sacrificing clarity. You can also find out more about increasing conversions with optimised landing pages to get further guidance.
Source: Hubspot
Explain Fields where Relevant
If you have fields beyond the standard Name, Number, Email, such as Budget or Timeline, consider adding text to explain what the user should enter into the field to avoid any confusion.
Experiment with Different Formats
Some forms work better when placed in the sidebar, while others are more effective on a dedicated page. If your website has multiple forms, test different formats to see which ones get the most submissions.
Set Expectations and Include Next Steps
After someone submits the form, give them a confirmation or “Thank you”message so they know it worked. If possible, include information about when they can expect a reply or what the next step will be. This helps build trust and improves the overall user experience.
Partner with Yellowball for Exceptional UX Design
UX design is the foundation of an effective website. By prioritising user needs, intuitive navigation, and accessible design, you can create experiences that not only engage but also convert.
At Yellowball, we bring unmatched expertise in UX website design to every project, blending creative design with technical precision.
Our expertise in Laravel, WordPress web design, and WooCommerce for ecommerce websites as well as branding, graphic design and SEO services ensures we deliver UX-optimised websites that help businesses thrive. Yellowball is a web design agency in London. With over 150 successful web design projects and glowing testimonials, we’re leaders in crafting user-centric designs. Contact us today and let’s get the ball rolling on a stunning new website!
