Overview
Modernising a complex consultancy website around clarity, confidence and conversion.
Frankham Group is a multidisciplinary property and construction consultancy providing compliance, surveying, engineering and design services across the built environment. With multiple specialist businesses, a broad service offer and diverse audiences, the existing website no longer delivered the clarity or user experience needed to support growth.
Yellowball was commissioned to design and develop a new WordPress website that simplifies navigation, strengthens brand perception and helps users quickly find the right service, sector, project or contact route. The result is a more modern, authoritative and enquiry-focused digital platform.
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Dynamic service, sector, project and team post types with connected content
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Clear enquiry pathways and form blocks designed to increase lead capture
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Search-led UX across services, sectors, projects, careers and insights
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WordPress CMS with flexible components, SEO migration and performance best practice
The Challenge
Frankham’s existing website was content-rich but difficult to navigate.
Users from different groups – public sector buyers, private developers, recruits and supply chain partners – needed clearer routes to relevant information. At the same time, the platform had to represent multiple subsidiary brands without fragmenting the experience.
The challenge was to simplify a complex group structure, improve usability and create a more polished digital presence that could support enquiries, recruitment, project storytelling and SEO performance.
What We Did
A structured, scalable website built around services, sectors and proof of expertise.
We created a clean, professional website experience that reflects Frankham’s breadth without overwhelming users. Strong typography, generous spacing, project-led visuals and rounded interface details combine to create a modern consultancy feel while retaining the credibility expected by public sector, private sector and supply chain audiences.
The site architecture was rebuilt around key content types – services, sectors, projects, team, careers and insights – with dynamic relationships between them. Services connect to relevant experts, projects and news, while sector pages support clearer routes for different client types. A persistent enquiry focus, improved search flow and Gravity Forms integration help turn interest into action.
The Result
A modern, connected platform that brings Frankham’s expertise into sharper focus.
The new Frankham website gives users a clearer understanding of the group’s services, people and project experience. Streamlined navigation, improved search and stronger content relationships help visitors move through the site with purpose.
Built in WordPress with flexible components and SEO foundations, the platform gives Frankham a scalable digital base for lead generation, recruitment, sector content and future growth.
Client Reflection
I recently worked with Yellowball to develop our new company website, and the experience was exceptional. Nic and Dan did a fantastic job project managing and designing the site. They were incredibly responsive and truly understood our requirements, resulting in a beautiful final website that perfectly aligns with our brand and our new creative identity. A huge thanks also to Luci and Kim, who were amazing in ensuring the site was fully optimised for SEO, even with relatively short notice. Since going live, Harry, Karin and Cameron have been brilliant and extremely helpful with any queries and post-launch updates. I couldn’t recommend the Yellowball team enough and I look forward to working with them moving forward on our SEO campaign.
Tom Armstrong • Group Sales and Marketing Manager, Frankham Group
We’re proudly rated 5 stars by 100+ happy clients on with an average rating of 4.9
“ We were impressed and are delighted with the outcome! ”
Holly Sherwood • SHB Real Estate
“ Amazing customer service! I feel very reassured and relaxed. ”
Isabella McGuire Mayes • Ballet with Isabella
