“Just another WordPress website?” It’s a statement you’re unlikely to hear, and in this article we’ll explain the benefits of using WordPress and why it can be as unique as you and your business are. And, once we’ve covered the many benefits of WordPress, we’re confident you’ll see why it’s the choice of professional website developers and businesses around the world. Let’s dive in!
What is WordPress?
WordPress is a web content management system (CMS), that enables users to create and manage websites or blogs. WordPress allows users to customise their website with themes and plugins and manage their website without requiring any coding experience.
Top 10 Advantages of WordPress
1. Flexible and Adaptable
When you start developing a website, you’ll explore the many shortcuts to website development that WordPress templates offer you. Can’t find one that perfectly matches what you want? Concerned that it won’t accommodate your business’s changing needs? Flexibility and adaptability are among the top benefits that WordPress offers. You can customise templates at will, or even migrate to a new template smoothly and easily.
2. Safe And Secure For You and Your Customers
WordPress websites will be safe and secure, provided you take the necessary steps to protect yourself and your customers. Simple things like choosing complex passwords for backend access, using the most up-to-date versions of WordPress, and being cautious about approving comments can make a big difference. Overall, it’s up to you to make the best use of WordPress’s security features and it’s surprisingly easy to do.
3. WordPress is User-Friendly
Don’t know anything about coding? You don’t need to when you use WordPress as your content management system (CMS). Sure, if you want to make changes to your template, you will need coding knowledge, but if you have one you’re happy with, posting new content is a breeze. The no-code options offer you plenty of flexibility. All you need to know is what you want your pages to reflect.
4. Easy Updates
We mentioned that keeping your WordPress updated helps to keep your website secure. How hard is that? The answer is “not at all.” When you see a new version banner, simply click on it and follow the “update now” prompt. Fix yourself a cup of coffee. Chances are, your update will be complete before you could reach for your cup!
5. Tons of Themes to Choose From
Why reinvent the wheel? WordPress makes sure you don’t have to do basics from scratch by offering you themes that you can use as they are or adjust to suit your vision. You’ll want a certain uniformity across the pages of your website – it’s part of your branding. A WordPress theme ensures that you can express yourself and maintain the visual identity you want to convey. No matter how unique your business is, there’ll be a theme to match your needs. That means getting your website up and running faster – and adding new content that matches your design won’t be a headache.
6. PlugIns Extend Functionality
Need something extra from your website? Chances are, there’s a plugin that can do it. Plugins are add-ons that give you the benefits of additional software. WooCommerce turns your website into an online shop. Yoast helps you to optimise for SEO. WP Forms helps your customers to contact you more easily, and so on.
7. WordPress Sites are SEO Friendly
Search engine optimisation (SEO) requires expertise, but if you have it, you’ll find that implementing your knowledge is easier with WordPress. For example, it offers optimised URLs that will help you to rank higher in search engine results pages. Then, there’s the matter of design – a responsive website that adjusts itself based on the device being used to view it provides a good example of how WordPress sends search engines the right design-based signals.
8. WordPress Sites Have a Built-in Blog
There are multiple reasons to have a business blog. Apart from providing a valuable opportunity to optimise your site for search engines, and the fact that search engines like to see regular additions of new content, it’s your opportunity to attract relevant traffic and impress your audience with your insights. WordPress makes blogging easy. All you need to know is what you want to say, and the interface makes the rest easy.
9. The WordPress Community Offers Support
Because so many website owners and website designers choose WordPress, there’s a community with a huge amount of experience out there – and they’re willing to share their knowledge. Unless your query is a particularly unusual one, you should be able to find answers quickly – and in just about any language you prefer.
10. Ability to Scale
As you grow your business, it’s important to be able to build a website that can grow with it. WordPress allows you to add more pages, download additional plugins and create content so your website can expand as your requirements and business services offered change.
Find out more about the advantages of using WordPress CMS in our guide.
WordPress Benefits FAQs
Is WordPress good for SEO?
Yes, WordPress is considered to be a good option for SEO. WordPress offers optimised URLs and responsive website design.
Is WordPress good for large websites?
Yes, WordPress can be a good option for large websites as it’s customisable, adaptable and scalable.
Is WordPress good for e-commerce websites?
WordPress can be a good solution for ecommerce websites due to its scalability and customisation options. However, this largely depends on your business’ needs and products offered.
Looking for Professional WordPress Website Design?
While you can easily create a fairly simple and impactful website on your own with WordPress, award-winning designs require experience and expertise. Both of these can be acquired in time, but time is the single greatest constraint that most of us face. Plus, if you want to take a deep dive into WordPress’s customisability, you really need to know your stuff.
That’s where Yellowball steps into the picture. All you need is a vision. Making it a reality is what we do best. Get all the benefits of a WordPress website that’s expertly tailored to meet your needs. If it can be done, we can do it. So, if all you have is a big dream and little time for what can be a steep learning curve, our WordPress development services are for you. Why wait for your competitors to steal a march on you? Contact us today and get ahead with Yellowball.
Read: Is WordPress good for Web Development in 2024? and What is headless WordPress?
