Following the success of the HTA National Plant Show 2014, we are delighted to announce that the show will be returning once again in June 2015. The show is always highly anticipated and has a widespread following from grower and retail members alike!
We’ve closely worked with the HTA over the past couple of years for various publications and design features, including the design and production of widespread HTA News, but having designed the entire marketing presence for the 2014 NPS show our team are now looking forward to kick-starting the campaign for 2015!
The process we undertook last year was formed of two considerable tasks, the first involved working closely with the Marketing Team at the HTA to create exciting promotional material for the build-up to the event, and the second designing all signage and promotional material for the event itself.
The summer event
To create an exciting build-up to the summer event, our Designers applied our previously designed National Plant Show branding to a wide range of collateral, including double-sided promo flyers aimed for both the Exhibitors and Visitors, 16pp Show Preview Brochure providing a detailed insight into the nature of the show, the exhibition itself and how to become involved, as well as multiple adverts for widespread publications, in addition to digital marketing designs for E-Shot campaigns and website advertisement banners.
For the show itself, our Design team collaborated with the HTA Marketing Team to design and produce a varied mix of on-site display and promotional material, including the Exhibitor Manual, banners and displays that were distributed throughout the event, lecterns and stands to assist in the events’ seminars and lectures, as well as much more!
After an exciting event last year and the huge success and support from both the team themselves, exhibitors and visitors, we can’t wait to get started on this year’s designs!
