When you launched your website, you had big dreams and ideas. Presumably, you didn’t get a website just for the sake of having one. You wanted to use it to persuade visitors to take some kind of action. The percentage of visitors who took that action represents your website conversion rate and it’s much more […]
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If you’re about to design and launch your own website for the first time or are hoping to create an updated version that matches the best in modern website design, you’ll be looking out for website design ideas. You’d like your website to be unique, but there are many design pitfalls lurking in wait for […]
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New to Search Engine Optimisation (SEO)? The term “SEO keywords” is sure to be among the first concepts you encounter. Knowing what keywords do, choosing the right ones to use, and sticking to your keyword strategy will help you to improve your website’s rankings in search engine results. It’s quite a complex area, but this […]
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Although old-fashioned marketing methods like print advertising still have their place, most businesses are finding that they get far more bang for their marketing buck by applying online marketing techniques. An SEO marketing strategy can pay off in a big way, but if you’re new to all of this, or even if you already have […]
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You’re inspired and ready to get started on creating a new website. But before all the exciting design activities kick in, you need to get a few basics sorted out. Specifically, you need a domain name and a host. Most of us know that the domain name is the special address a website uses, for […]
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SEO, meaning “Search Engine Optimisation” is a term that everyone who has a website should familiarise themselves with. But how does it work? Here are the basics. Search engines have a job to do. When people enter a query, they must offer relevant results. There may be hundreds or even thousands of results for a […]
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